Asger Juel Larsen is a designer that marks and merits the adventurous and rule breaking reinvention of modern menswear. Hailing from Denmark but truely establishing his art in the UK, Asger graduated ‘top of the class’ at the London College of Fashion in 2009 with a BA Menswear Degree, Asger has since then conquered the masters at the same institution. His aesthetics have been consistently evolving during the academic time frame, illustrating ambition and flare in the imagination. And with placements alongside John Richmond and Burberry Prorsum included in the tapestry of his background, the platform and landscape for Asger’s future collections is bright. His designs are an intoxicating medley of the past and future, taking inspiration from historical events and fusing it into a futuristic sci-fi sphere. The clash of textures play with ideas of masculine strength and vulnerability. Asger’s aesthetics are both industrial and romantic, taking the gothic and androgynous to new levels of sophistication and depth.

Autumn / Winter 2014 Campaign
Shot on location in Daegu, South Korea
Photography Jens Stoltze /

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